The new “Huawei Zhijing” brand officially launches, with Huawei unveiling its ultra-fast charging strategy and a lineup of new products.

On the eve of the opening of the 19th Beijing International Automotive Exhibition, Huawei held its 2026 “Huawei Zhijing & Huawei Ultra‑Charging” Strategy and New Product Launch Event in Beijing on April 23. At the event, Huawei officially unveiled the new Chinese brand name “Huawei Zhijing” for HUAWEI DriveONE, providing an in-depth interpretation of its value, while also launching a series of cutting‑edge ultra‑charging products and solutions. During the event, Huawei Digital Power joined representatives from automakers, charging operators, logistics companies, and other industry players to officiate the launch ceremony of the “Ultra‑Charging Alliance: Building a New All‑Electric Logistics Backbone,” aiming to promote the large‑scale deployment of electric heavy‑duty trucks and other commercial vehicles in logistics applications and accelerate the electrification of the transportation sector.
At the conference, Hou Jinlong, a member of Huawei’s Board of Directors and President of Huawei Digital Power, delivered a keynote speech titled “Intelligentization of the Mobility Domain and Ultra‑Fast Charging for Heavy Trucks: Driving High‑Quality Development of the Electric Vehicle Industry,” in which he provided an in-depth overview of Huawei Digital Power’s strategy and positioning in the electric mobility sector.

Hou Jinlong stated: “In response to the new opportunities in industrial development—characterized by the comprehensive deepening of electrification, the pervasive integration of intelligence, and the deep convergence of energy networks—Huawei Digital Power has launched its next-generation mobility‑domain solution, ‘Huawei Zhiqing,’ leveraging full electrification and intelligent electrification in the mobility sector to elevate passenger‑car quality. Through megawatt‑level ultra‑fast charging technology, we are empowering the Ultra‑Fast Charging Alliance, working with customers and partners to pursue an integrated ‘point–line–area’ deployment strategy, jointly building a high‑quality, unified megawatt‑level ultra‑fast charging network, and accelerating the electrification of the automotive industry.”
Wang Chao, President of Huawei Digital Power’s Smart Electric Vehicle Product Line, articulated the brand vision of “Huawei Zhijing,” emphasizing that the intelligent cockpit domain, the vehicle dynamics domain, and the intelligent driving domain will together form the “new three major components” of new‑energy vehicles, serving as the core engine propelling the industry’s leap forward. As a technology leader in the vehicle dynamics domain, Huawei Zhijing focuses on three key priorities—range, dynamic performance, and safety—continuously pushing the boundaries of innovation around the principles of “the heart of energy use, the essence of motion, and the cornerstone of safety.” By achieving full‑system electrification across drive, braking, steering, and suspension, Huawei Zhijing is helping to accelerate the electrification upgrade of China’s new‑energy vehicle sector.

In terms of energy efficiency, Huawei’s new Intelligent Powertrain platform featuring silicon‑carbide technology delivers an industry‑leading 94% efficiency in both range‑extending and all‑electric modes, setting a new benchmark for extreme energy performance. Leveraging this solution to optimize overall vehicle efficiency, a new model capable of achieving 12 kilometers per kilowatt-hour is slated for accelerated market launch in 2026. On the dynamics front, Huawei has elevated vehicle control to unprecedented levels—faster, more precise, and more stable—spanning from super components to super systems. At the component level, the powertrain achieves 94.36% efficiency, while wire‑controlled electro‑braking response time has been reduced to just 78 milliseconds, both breaking industry records. Moving up to the system level, through integrated control, the single‑wheel control cycle has been shortened by 50%, with precision improved by another 50%. Looking ahead, the vehicle has successfully completed a series of extreme tests—including a 1.2‑meter standing long jump equivalent to a 2.65‑ton SUV—while surpassing key technical benchmarks. By continuously pushing the boundaries of physical limits, it relentlessly challenges the upper limits of performance.
In the realm of safety, Huawei’s Intelligent Drive system has established an end-to-end security framework spanning “components–architecture–vehicle operation,” laying a robust foundation for safety. Notably, its integrated drive‑brake control provides cross‑system safety redundancy in the event of steering or brake failure. In 2026, Huawei once again pushed the boundaries: under the extreme condition where all four wheel‑brake calipers failed, it achieved smooth, stable stopping through drive‑intervention, underscoring its relentless pursuit of “unlimited safety.” Meanwhile, Huawei unveiled a comprehensive suite of smart charging network solutions. He Bo, Vice President of Huawei Digital Power, delivered a keynote titled “Paving the Way to a New Era of Megawatt‑Level Ultra‑Fast Charging—Ensuring High‑Quality Charging Wherever Roads Lead,” emphasizing high quality and cutting‑edge technology as its steadfast pillars. This approach enables highly efficient, innovative solutions to be rapidly deployed, further expanding the scope of charging‑network applications and guiding the industry into a new era of megawatt‑level ultra‑fast charging.

With the rapid growth of new‑energy vehicles, charging has become a cornerstone of the energy transition, and charging networks have emerged as pivotal hubs for energy and information exchange, linking vehicles, charging stations, and the grid. Yet behind this industry’s robust expansion lie deep‑seated challenges—ranging from grid planning and user experience to operational profitability—underscoring the urgent need for the charging sector to enter a critical phase of quality‑driven advancement. Huawei Digital Power is committed to integrating digital technologies with power electronics, advancing clean energy and energy digitalization. Since launching its first all‑liquid‑cooled ultra‑fast charger in 2023, the company has partnered with customers to deploy solutions across more than 400 cities. This comprehensive suite of solutions will continue to empower partners to build smart charging networks that are grid‑friendly, user‑centric, and operationally superior.
At the conference, representatives of partner organizations presented their business‑practice achievements. Zhuang Mingxing, Deputy General Manager of Xuzhou XCMG New Energy Vehicle Co., Ltd.; Jin Zhongyin, Deputy General Manager of Yunnan Jiaotou New Energy Industry Development Co., Ltd.; and Shen Zongqing, Deputy Secretary of the Party Committee and President of Huaxia Financial Leasing Co., Ltd., delivered keynote presentations from a full‑chain perspective on industrial collaboration and scenario implementation.

At the event, Huawei joined forces with customers, automakers, battery manufacturers, telecom operators, logistics companies, and numerous other partners to launch the “Ultra‑Charging Alliance: Building a New All‑Electric Logistics Backbone” initiative. Leveraging Huawei’s megawatt‑class ultra‑charging technology and its ecosystem‑wide synergy capabilities, the alliance delivers a “fuel‑and‑electricity‑at‑the‑same‑speed” refueling experience for new‑energy heavy‑duty trucks. At the same time, through collaborative efforts among alliance members, it drives innovation in industry standards, device interoperability, and operational models. This accelerates the deployment of high‑quality charging infrastructure across diverse scenarios—ranging from short‑haul shuttle routes to long‑distance trunk lines—while advancing the integrated development of transportation infrastructure networks and energy grids. Ultimately, it paves the way for faster adoption of all‑electric logistics, transitioning from closed‑loop applications to open‑access environments.

Reposted from Sina Auto

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