The 2026 Chery Family Gala Kicks Off, Paving the Way for a New Journey of High-Quality Development.

As the new year dawns, everything is renewed. On January 8, the “Ride into a New Journey” 2026 Qijia Banquet kicked off warmly in Beijing. Chery Group, together with its five brands—Chery, Venucia, Jetour, iCAR, and Exeed—gathered joyfully with media partners from various sectors to strengthen bonds and share heartfelt connections. In this warm and welcoming atmosphere, everyone talked about the future and joined hands to sketch out the blueprint for development in the coming year.

At the start of the family banquet, Zhang Guozhong, Executive Vice President of Chery Automobile Co., Ltd., extended New Year greetings to all the guests and noted that the past year had been a pivotal one for Chery’s transformation into a global high-tech ecosystem group. The group achieved record highs in four key areas—sales, exports, new energy vehicles, and quality—and its overall strength and global influence have reached a new milestone.

Throughout the year, the group sold a total of 2,806,393 vehicles, representing a year-on-year increase of 7.8%. The global cumulative number of users has surpassed 18.53 million, further solidifying the group’s market foundation. Among these, annual exports reached 1,344,020 vehicles, up 17.4% year-on-year, with cumulative exports totaling 5.85 million vehicles—setting new records for Chinese automakers in terms of monthly, annual, and cumulative exports. For 23 consecutive years, the group has ranked first among Chinese brands in passenger car exports, with a “Chery-made” vehicle setting sail overseas every 23 seconds on average. In the new-energy vehicle segment, annual sales reached 903,847 units, marking a substantial year-on-year increase of 54.9%. The group’s scale and growth rate continue to rank among the industry leaders.
In terms of quality and reputation, Chery Automobile has been nominated for the “China Quality Award” and has topped the rankings among Chinese brands in five key categories assessed by J.D. Power: New Vehicle Quality (IQS), Sales Service (SSI), After-Sales Service (CSI), Product Appeal (APEAL), and Vehicle Dependability (VDS)—becoming the only Chinese automaker to achieve a “five-crown” record across all these metrics. Meanwhile, the group’s cumulative total of 60 models have earned five-star safety ratings from global organizations, placing Chery at the top of the Chinese automotive brand rankings. In 2025, Chery Automobile successfully listed on the Hong Kong Stock Exchange, opening a new chapter in its global capital expansion. Chery Group has surged to 233rd place in the Fortune Global 500 ranking, climbing a remarkable 152 places from the previous year, making it the fastest-rising automotive company worldwide. The brand’s value and overall strength have reached an astonishingly high level. “Today is a family gathering—we won’t use flowery words; we’ll just speak from the heart,” said Li Xueyong, Executive Vice President of Chery Automobile Co., Ltd., during his remarks at the event. Taking “delivering on promises” as the central keyword, he explained the intrinsic driving force behind Chery’s high-quality development.

He first emphasized Chery’s “fulfillment” in the fields of new energy and intelligent technologies. In 2025, Chery Group achieved leapfrog growth in the new-energy sector, with annual sales reaching 903,847 new-energy vehicles—a year-on-year increase of 54.9%. Among the new products launched in 2025, over 90% were new-energy vehicles. Star models such as the Venucia A9L (configuration | price inquiry), Venucia G700 (configuration | price inquiry), Venucia T11 (configuration | price inquiry), and iCAR V23 delivered outstanding performances. Starting in November, Chery’s wholesale sales of new-energy vehicles ranked among the top three in the industry, placing it firmly in the industry’s leading group. Meanwhile, Chery’s NEV exports ranked first in growth rate among China’s domestic brands, with a year-on-year sales increase of 482%. In terms of intelligent technologies, Chery has also kept its bold promises. The Falcon intelligent driving assistance system has been widely adopted in vehicles, promoting equitable access to advanced intelligent driving capabilities. The Lingxi smart cockpit continues to evolve, introducing next-generation flagship cabin chips, the AI agent “Xiaoqi Student,” and the Boya Sound—luxury features priced at millions of yuan. In the field of embodied intelligence, Chery’s robots “Mo Yin” and robotic dog “Argos” have entered global mass production and delivery, ensuring that technology truly serves humanity.
Second, there’s the “fulfillment” of our commitment to safety and quality. Chery is dedicated to infusing every single one of its products with world-class safety and quality standards. Through continuous R&D investment and technological innovation, we’ve built a comprehensive safety system covering active safety, battery safety, crash safety, rescue systems, health, information, and functionality—each rigorously tested to exceed industry standards. At the same time, the Group actively fulfills its global corporate responsibilities and has successfully entered 15 highly regulated European markets, including the UK, Spain, and Italy. Moreover, our efforts have been widely recognized by European governments and the public as a “model of China-Europe cooperation.” The Group has strengthened its ESG initiatives and was awarded China’s first “China-Europe Carbon Footprint Data Mutual Recognition” certificate, marking a comprehensive upgrade—from simply “exporting products” to “exporting brands and ecosystems.”
Finally, there’s the “fulfillment” of our commitment to user value. In response to diversified consumer needs, Chery has built a brand ecosystem matrix that covers all scenarios: Chery’s “value,” Starway’s “luxury,” Jetour’s “wildness,” Venucia’s “regal elegance,” and iCAR’s “trendy flair.” These five brands work in synergy, jointly enhancing their brand equity and delivering superior user value experiences.

Staying true to our original aspirations, Chery moves forward with determination. In 2025, Chery’s total sales reached 1,700,940 vehicles. The brand’s “oil-electric synergy” strategy has yielded remarkable results, reshaping the value of fuel-powered vehicles with its “New China Fuel” initiative. Models such as the Tiggo 8 Champion Family and the Arrizo 8 continue to lead their respective segments. Meanwhile, the Venucia brand is making a strong rise: the Venucia A9L has delivered over 10,000 units for four consecutive months, and the Venucia T11 entered the Chinese high-end range-extended SUV market in its first month of launch, securing a spot among the top three in terms of deliveries—a testament to its status as a “hit dual-flagship” setting a new benchmark for intelligent, electric luxury vehicles. Embracing a new stage of advancement, the Starway brand achieved annual sales of 120,369 vehicles in 2025, officially ushering in the era of Luxury 3.0. By partnering with the Le Mans race and driving the implementation of cutting-edge technologies, Starway continues to solidify its brand positioning as an innovator in the global luxury performance segment, steadily enhancing its influence in the global high-end market.
Travel to see the world. In 2025, Jetour achieved annual sales of 622,590 vehicles, setting a new growth record with its “Travel+” strategy and becoming the only brand globally to surpass 2 million cumulative sales in just seven years. The Traveler series has become the “Global Champion of China’s Boxy Style,” while Jetour Shanhai has pioneered a brand-new category—“Travel Mini-RV”—with annual sales exceeding 100,000 units for the first time. Young hearts are naturally inclined to play and explore. In 2025, iCAR sold 96,989 vehicles, establishing itself as a global benchmark for distinctive new-energy vehicles. As the brand that best understands the personalized needs of young users, iCAR focuses on unique styles, embedding the innate love of playfulness deep into its brand DNA. The endorsement of nearly 100,000 users not only validates the effectiveness of iCAR’s distinctive vehicle strategy but also gives iCAR the confidence to compete vigorously in the global market. Standing at a new starting point, iCAR will continue to deepen its distinctive approach, remain committed to category innovation, and work together with young people around the world to build iCAR into the world’s leading brand of distinctive new-energy vehicles. Wherever your heart leads you, you’ll find boundless horizons. 2025 marked the inaugural year for Zhongheng. The Zhongheng G700 achieved global sales of 8,327 units. From its original vision of breaking boundaries at the brand’s inception, to setting industry standards through product excellence, and finally to empowering and safeguarding its ecosystem as it takes shape, Zhongheng has used Eastern wisdom to dismantle the industry’s long-held belief that “luxury is exclusive to the West,” forging a path that puts the spirit of its users at the heart of China’s luxury off-road leadership.
As the Spring Festival—the most joyous of Chinese holidays—approaches, it’s the perfect time to buy a new car and upgrade your ride. To show our gratitude for the support of our loyal customers, Chery is launching a special New Year policy dubbed “National Subsidy + Factory Subsidy—Both at Once!” This means that many best-selling models—ranging from fuel-powered vehicles to new-energy vehicles—will enjoy generous factory subsidies, with the maximum subsidy reaching up to 20,000 yuan. In addition to the factory subsidy, customers can also take advantage of the national subsidy program for trade-ins, further lowering the threshold for consumers looking to upgrade their vehicles. Beyond these attractive incentives, Chery—a brand known for its sincerity and integrity—will also offer a lifetime warranty on all vehicle models, providing customers with comprehensive vehicle protection and putting their minds at ease. Building on our past achievements, we’re now charting a new course. Chery Group has unveiled its strategic goals for 2026: We’ll strive wholeheartedly to reach a new sales milestone of 3.2 million vehicles for the entire group, representing a 14.03% increase over 2025. Moreover, we plan to launch 17 key model variants, accelerating our transition toward electrification and intelligent technologies, and aiming to become a globally recognized, high-tech ecosystem group that’s loved and trusted by users around the world.

The journey ahead spans ten thousand miles, and the weight of our responsibilities is immense—yet we set forth once again with renewed determination. In the new year, Chery Group will remain true to its original commitment to practical action and a spirit of innovation, walking side by side with global users, partners, and all fellow travelers as we continue to deepen our efforts along the strategic path of “new fuel technologies, new energy sources, new overseas expansion, new business models, and new technologies.” The five brands—Chery, Venucia, Jetour, iCAR, and Cowin—will launch their full lineup in unison, making every possible effort to achieve the Group’s new sales target for 2026 and collectively stepping into a brand-new stage of high-quality development.

Reposted from Sina Auto

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